Landing Page
Category: SEO Expert
Job Description
The goal is to optimize my website and my Instagram page to increase visibility on Google for search terms like “sports betting,” “betting tips,” and related keywords. I want to drive more organic traffic to my site and Instagram through strategic SEO practices, ultimately increasing the number of visitors and conversions.Job Skills
Required Skills:
Proven SEO Experience: Strong background in keyword research, on-page, off-page, and technical SEO.
Content Strategy and Optimization: Ability to develop a targeted content strategy that aligns with SEO goals and industry standards.
Technical SEO Knowledge: Proficient in identifying and solving technical issues, including page load speed, mobile optimization, and site architecture.
Link-Building Expertise: Knowledgeable in effective and ethical link-building strategies.
Analytical Tools: Experience with tools like Google Analytics, Ahrefs, SEMrush, or similar SEO software.
Social Media Optimization: Familiarity with integrating SEO strategies for social media platforms like Instagram.
Reporting and Communication Skills: Ability to communicate SEO progress and provide actionable insights regularly.
Questions
Experience and Past Work:
Can you share examples of SEO work you’ve done, specifically in competitive niches like sports or betting?
What SEO tools do you typically use for keyword research, auditing, and reporting?
Keyword Research and Strategy:
How would you approach keyword research for a niche like sports betting?
What is your process for choosing target keywords, especially with high competition?
Content Strategy and Optimization:
How do you ensure that content is both keyword-rich and valuable to readers?
Do you have experience in content creation, or will you suggest strategies for me to implement?
Technical SEO Skills:
Can you identify common technical issues on websites, and do you have experience in fixing them?
How do you approach improving site speed, mobile responsiveness, and overall site structure for SEO?
Backlink and Off-Page Strategy:
What link-building methods have you found most effective in similar industries?
How do you ensure backlinks are high-quality and won’t harm the site’s authority?
Tracking and Reporting:
How frequently will you provide reports, and what key metrics will you include?
How do you use analytics data to adjust and improve SEO strategies?