Community & Social Media Marketing Manager
Category: Social Media Manager
Job Description
We're in search of a versatile and dynamic individual to fill the role of Community & Social Media Marketing Manager. As a member of our team, you'll engage our community across multiple platforms and develop our social media efforts to elevate brand awareness, engagement, and loyalty. Your mission will be to cultivate a thriving community culture while orchestrating strategic social media initiatives to propel our marketing objectives forward.Job Skills
Community Management:
- Engage with our community across platforms such as forums, social media channels, and online communities.
- Foster a positive and inclusive community culture by facilitating meaningful interactions, discussions, and activities.
- Respond to community inquiries, feedback, and concerns in a timely and professional manner, demonstrating empathy and understanding.
- Organize and facilitate community events, contests, and discussions to encourage participation and collaboration.
- Gather and analyze feedback from the community to provide insights for product development, customer support, and marketing strategies.
- Act as a liaison between the company and its community, representing the voice of the community internally and advocating for their needs and interests.
- Monitor community discussions, trends, and sentiment to identify opportunities and address issues proactively.
Social Media Marketing Management:
- Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and conversion across various platforms.
- Create compelling and relevant content, including posts, images, videos, and stories, aligning with the brand voice and messaging.
- Schedule, publish, and monitor content across social media platforms, adhering to content calendars and best practices.
- Analyze social media performance metrics and insights to evaluate campaign effectiveness and adjust strategies accordingly.
- Stay updated on social media trends, tools, and best practices to inform strategy and execution, experimenting with new approaches to optimize results.
- Collaborate with internal teams to ensure consistency of messaging and alignment of strategies.
- Assist in creating marketing content such as blog posts, newsletters, press releases, and website copy to promote products, events, and initiatives.
- Coordinate with internal teams to plan and execute integrated campaigns leveraging community engagement and social media strategies.
- Identify and engage with relevant influencers and content creators to amplify brand reach and credibility.
- Support event promotion, product launches, and special promotions through community channels and social media platforms.
- Ensure that insights gathered from community feedback and social media analytics inform campaign optimization and product development strategies.
- Cultivate relationships with brand advocates, encouraging them to share positive experiences and testimonials.
- Explore opportunities to integrate community engagement initiatives and social media campaigns with other marketing channels.
- Encourage and facilitate the creation of user-generated content to foster authenticity and trust.
Questions
Our office is located in Karachi, DHA Phase 6. Are you comfortable visiting for meeting on-site occasionally?
What is your level of spoken English (Beginner/Conversational/Professional)?