SAJJAD HUSSAIN

Expertise & Skills: Google Ads Management: Search Ads, Display Ads, & Video (YouTube) Ads. PMax Campaigns: Performance Max setup and optimization for E-commerce & Lead Gen. Conversion Tracking: Complete GTM (Google Tag Manager) & GA4 Server-side tracking. PPC Strategy: High-ROI bidding strategies (tROAS, tCPA, Maximize Conversions). Keyword Research: Advanced competitor analysis & negative keyword pruning. Shopify & Merchant Center: Shopping Ads setup and fixing GMC suspension issues. Lead Generation: Optimization for WhatsApp Leads, Phone Calls, and Form Submissions. Landing Page Audit: Improving Quality Score and Ad Relevance to lower CPC. Data Reporting: Professional Looker Studio (Google Data Studio) dashboards. Tools I Use: Google Ads Editor Google Tag Manager (GTM) Google Analytics 4 (GA4) Google Keyword Planner